Privacy Statement

Blue River, prestigious brand managed by Blue River Since 1977 Co., Ltd. (“Blue River”) is committed to protecting the privacy of its customers and guests visitors to its Web Site (together “Customers”). Blue River analyses aggregate and non-personally identifiable data relating to usage of the Web Site. In accordance with data protection legislation and best practices, any personal information collected is done so with the knowledge and authorisation of Customers upon request or submission via the Web Site.

Information provided at the time of submission will be used to provide the requested information and may be used both for marketing research relating to Blue River, customer surveys and to provide information relating to Blue River’s  products, services and events. Personal information will not be used for any unsolicited communication to Customers unless so authorised by them. Blue River will use its best endeavours to ensure Customers’ data is kept confidential at all times.

Blue River may share Customers’ personal information with its group companies, but otherwise Blue River will not sell, rent or otherwise make available any personal data submitted by Customers to any third parties, without the relevant Customer’s consent, unless required to do so by law.

We trust our privacy policy demonstrates our commitment to protecting Customers’ privacy.